Ever since we have been experiencing several changes in Google Algorithm, We not just need to optimize our articles with best SEO Practices. But also require to optimize our website. What would happen if someone lands on your website, but before the page loads totally, he leaves your page. Well This is what the scenario is when your website takes time to load. Google has driven the users to a very bad habit of getting quick results. Therefore we need to optimize our webpages for faster loading. Here we are talking about enabling GZIP compression to reach our goal. Following 3 methods that can be used to Enable Gzip Compression in WordPress.
Why do we Enable Gzip Compression in WordPress
There are number of benefits to enable Gzip compression as it’s the most used and trusted method to load your website faster by reducing more than 70% page size of your webpage. Though, these days plenty of the sites are using Gzip compression across the web. After Gzip compression your website will load in just a few seconds.
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1- Enable Gzip Compression using W3 Total Cache WordPress Plugin
W3 Total Cache is one of the most popular plugins used by wordpress users to improve the site performance. It also provides a feature to Gzip.
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You can Enable Gzip compression in W3 Total Cache here
Go to Performance -> Browser Cache
2 – Enable Gzip Compression via .htaccess
3 – Enable Gzip Compression using WP HTTP Compression Plugin
Http Compression plugin allows you to get a Gzip enabled format.
To use this plugin, you just need to download, install and activate it. This plugin doesn’t have any setting page as it works automatically in the back end. You may check the optimized results on Google page speed analyzer Here.